An Interview and Giveaway with Storkie.Com

Storkie Express is an online-based stationery company, providing customers with quality, affordable custom-printed invitations, announcements and cards since 1990. Storkie has an extensive selection of beautiful invitations for every special event – from baby to bridal, graduation to holidays to religious parties. At Storkie.com, customers can easily design and order beautiful, high quality printed invitations at the best prices and with the fastest turn-around time in the industry! One of the many very cool features at Storkie.com is the dynamic design capability, allowing you to mix and match color combinations and/or design elements in real-time (in addition to all of the text/layout changes you can make with our iDesign tool), to create truly unique invitations. In addition to a fabulous selection of contemporary designs, we also have gorgeous classic options, featuring thermography (raised lettering) or foil printing, as well as ribbons and bows, embossed elements, shimmer cardstock, pockets and wraps, and a lot more!



1. How long have you been in the paper biz?

For over 20 years. Storkie was started in 1990 by a WAHM with a vision to provide unique, high quality invitations and announcements at affordable prices.




2. What is your favorite aspect of your job?

On a daily basis, we help customers all over the country with beautiful stationery for their special events. It’s really fun to be a part of all the happy and momentous occasions. Invitations are one of the first steps in the planning process, and there’s such a great energy working with our clients as they get started putting their parties together.



3. What is an average day in your life like?

We wear a lot of hats here at Storkie. The average day is some combination of adding new designs, helping customers with new and previous orders, fostering connections with our communities on Facebook and Twitter, and working with fabulous bloggers to help spread the word about Storkie’s unique invitations.



4. What is your favorite thing to do on a weekend?

Storkie is based in South Florida, so going to the beach (even in January) is a favorite activity – Winter, 80 degrees and sunny… kinda crazy.



5. The world of online sales is tough, do you have any tips for keeping your sanity?

It is quite the maze to navigate! My tip for other vendors is to keep a clear sense of their mission statement and differentiators. That really forms the foundation of the business, and everything can grow from there (fostering customer relationships, providing a unique service and products). My tip for customers is to try to understand the difference between seemingly similar products from different companies. With invitations ordered online, there are a lot of factors that vary drastically from one company to the next (paper weight and cardstock type, printing process, turnaround time, proofing process… to name a few). If you have the luxury of time before the event, ordering samples can be a great way to see and feel the invitation before you order.



6. Where do you see your business in 5 years?

In 5 years, Storkie will be a synonym with invitation. Friends will ask each other, “Hey where did you get the storkies for your daughter’s [enter special event here]?” We’ll also settle for the #1 online source for unique custom-printed invitations, announcements, and cards. The core of our business has remained the same for the past 20 years (providing high quality stationery at affordable prices, with a top-notch experience), so I’m sure that will continue in the future. Our company philosophy is innovation-driven and customer-centric, and that’s a combination that fosters long-standing relationships with our customers.



7. Tell us about a time you had a great connection with a customer

Storkie was started as a baby-focused company (baby shower invitations, birth announcements, etc…), and over the years we have expanded our product genres, as customers kept coming back to us and asking if we could provide invitations/cards for their next special event: birthdays, graduations, holidays, and weddings. Twenty years ago, we helped a woman with adorable birth announcements to spread the news about her daughter’s arrival. We recently helped the same woman with gorgeous wedding invitations for her daughter’s upcoming nuptials. Pretty awesome!



8. Type any random thought here!

I came across this quote the other day, and love it: “Life is not measured by the number of breaths we take, but by the moments that take our breath away.”

Check out all of the categories on Storkie for Easy Access!

* wedding invitations
* save the date cards
* baby shower invitations
* graduation invitations
* Christmas cards

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